Play the Page app uses the phone's camera to recognize a book's page and play dedicated multimedia: audio recording, film, on-screen text, slideshow, or url. Think of Play the Page as a QR code scanner, but without the need of having actual QR codes printed on any of the pages. This allows book publishers to seamlessly extend their readers' book experience, with minimum investment and effort. The app was designed by a book publisher for book publishers. It is a book-cantered solution where an