The official app for the 5th Annual B2B Content2Conversion Conference and 2nd Annual Demand Gen Summit! The must-attend content marketing and demand generation event of 2016. The B2B Content2Conversion Conference, co-located with the Demand Gen Summit, is for modern day B2B marketers who want the opportunity to learn everything there is to know about the latest industry trends and tactics, get to know like-minded peers and engage with the smartest people in B2B. All in Sunny Scottsdale!