Bring a publication to life with the HEY! Augmented Reality (AR) app. Be surprised, gain new perspectives and unlock content beneath static visuals by simply pointing your phone or tablet at the HEY! magazine through this app. The NTU HEY! AR app bridges the gap between print and digital media, transforming the HEY! magazine by Nanyang Technological University Singapore, and other printed visuals, into unique augmented reality experiences. The app harnesses image recognition and AR technology