FOLLOWGREEN ™ is a platform that rewards recycling and at the same time sensitizes citizens. Its two main functions are:

• Citizens create an account and earn points through online recycling educational activities (such as articles, videos or quizzes) and by registering the recycling they do in their municipality.
• Citizens redeem loyalty points for special benefits - discounts on local / municipal businesses' products / services or donate them to schools as part of school recycling competitions.