Discover the Heart of London Club, brought to you by the Heart of London Business Alliance. The Heart of London Club is an exclusive app which gives local employees access to numerous offers and experiences across hospitality, culture, retail and entertainment in London’s West End. If you work in the area, download the FREE app to enjoy perks at iconic brands, courtesy of our member businesses. Whether you are popping out for lunch in Leicester Square, looking for a gift in Piccadilly or ex