Rádio Criativa FM went on air in Martinho Campos-MG on an experimental basis in December 2004 and officially on January 3, 2005 with 300 wats. In April 2007, the power of its transmitters was increased to 1000 watts. Today Criativa FM covers more than 20 cities with great acceptance throughout the region. Criativa FM is on air 24 hours a day, seven days a week… To make the best programs on your radio!

Criativa FM's programming is mainly based on requests from listeners via WhatsApp 37 99904 6638, and is predominantly country music. But in addition to country music (the most requested), pop-rock, MPB and other styles are also played, resulting in an eclectic program that ends up pleasing all ages and classes.