ETBrandEquity app is the avatar of Brand Equity, India's premier source of information, news and opinion on the marketing and advertising industries. For over two decades as a weekly print magazine and for six years as an incendiary TV show, Brand Equity has set the agenda for the Indian marketing and marketing communications industry, chronicling the latest trends, the larger than life personalities and the hottest campaigns and agencies. ETBrandEquity will be the single largest, most reliabl