Advanta Seeds (seed brand of UPL Ltd.) is an Indian Multinational which operates in 66 countries with 18 R&D stations worldwide. Advanta India has world class hybrids in different crop portfolios – Corn, Rice, Mustard, Pearl Millet, Sunflower, Grain Sorghum, etc. Along with it’s innovative products and dedicated team, Advanta enjoys the support of it’s channel partners. To further strengthen our relationships with them, Advanta is creating a retailer loyalty program – “Advanta Samridhi”. This