ShurePlus™ PLAY lets you personalize and update Shure AONIC products, as well as play high-res audio files. Listen with advanced parametric EQ in the app or save your EQ settings directly to your supported Shure devices for a customized experience wherever you get your music, podcasts, and more.

Features:
• Customize your Shure AONIC wireless listening products — choose button functionality, select prompts & tones, and more